I love my moleskine

Posted by on May 4, 2011 in Journal | No Comments

image

I read an article about how Moleskine (pronounced “mol-a-skeen-a”) developed and created a successful brand recently on fastcodesign.com. Fascinating article.

“Moleskine is a cultural icon. It is not a simple notebook, and it is not a commodity, but a free platform for creativity.”
– Maria Sebregondi, Head of Brand Equity and Network Relations

Great quote. A great WHY? “…a free platform for creativity.”

Well I just had to try it out. I think I’ve fallen in love. Sorry honey.

http://www.moleskine.com/

Leave a Reply